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<p class="MsoNormal" style><span style="font-size:10pt">CFA: The SAGE Encyclopedia of Big Data<br></span></p><p class="MsoNormal" style><span style="font-size:10pt"><br></span></p><p class="MsoNormal" style><span style="font-size:10pt">Hello,</span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">We are inviting
academic contributors to the SAGE Encyclopedia of Big Data, a multivolume
reference work to be published by SAGE Reference in 2016. </span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">As a phenomenon
and discipline developed only in the past several years, Big Data can be
described as the collection, manipulation, and analysis of massive amounts of
data—and the decisions made from that analysis. According to the <i>New York
Times</i>, Big Data “is the shorthand label for the phenomenon, which embraces
technology, decision-making and public policy…. First, it is a bundle of
technologies. Second, it is a potential revolution in measurement. And third,
it is a point of view, or philosophy, about how decisions will be—and perhaps
should be—made in the future.” Moreover, Big Data is affecting and will affect
almost all fields of study, from criminology to philosophy, business,
government, transportation, energy, genetics, medicine, physics, and more. </span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">As we tackle
Big Data in this proposed encyclopedia, we objectively report on the negative
effects of loss of privacy, surveillance, and possible misuse of data in
trade-offs for security. On the other hand, it is Big Data that is helping us
to peer into the human genome for invaluable medical insights, or to reach deep
across the universe, discovering planets much like our own. Our mission with
this encyclopedia is to capture the Big Data phenomenon and make it accessible
to students examining the philosophy of decision-making; exploring the
measurement revolution; studying the technology; and considering the potential,
both for good and ill. </span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">The
encyclopedia features approximately 850 entries organized A-Z across multiple
volumes. The encyclopedia will be available in a choice of electronic or print
formats. Each 1,000- to 4,000-word article will be signed by the contributor.
The General Editors, who will be reviewing each submission to the project, are
Drs. Laurie A. Schintler and Connie L. McNeely, George Mason University.</span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">We are
currently making assignments with a deadline of September 1, 2014.</span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">If you are
interested in contributing to this cutting-edge reference, it is a unique
opportunity to contribute to the contemporary literature, redefining
sociological issues in today’s terms. Moreover, it can be a notable publication
addition to your CV/resume and broaden your publishing credits. SAGE
Publications offers an honorarium ranging from SAGE book credits for smaller
articles up to a free set of the printed product for contributions totaling
10,000 words or more.</span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">The list of
available articles is already prepared, and as a next step we will e-mail you
the Article List (Excel file) from which you can select topics that best fit
your expertise and interests. Additionally, Style and Submission Guidelines and
a sample article will be provided that detail article specifications. </span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">If you would
like to contribute to building a truly outstanding reference with <i>The SAGE
Encyclopedia of Big Data</i>, please contact me by the e-mail information
below. Please provide your CV or a brief summary of your academic/publishing
credentials in related disciplines. </span><span style="font-size:10pt;font-family:Times"></span></p>
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<p class="MsoNormal" style><span style="font-size:10pt">Thank you very
much,</span><span style="font-size:10pt;font-family:Times"></span></p>
<p class="MsoNormal" style><span style="font-size:10pt">Zoe Andrews,
Author Manager</span><span style="font-size:10pt;font-family:Times"></span></p>
<p class="MsoNormal" style><span style="font-size:10pt"><span style><u><span style="color:blue"><a href="mailto:bigdata@golsonmedia.com">bigdata@golsonmedia.com</a></span></u></span></span><span style="font-size:10pt;font-family:Times"></span></p>
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<br clear="all"><br>-- <br><div dir="ltr"><span style="color:rgb(102,102,102)">Zoe Andrews<br>Author Manager, Golson Media<br><a href="mailto:bigdata@golsonmedia.com" target="_blank">bigdata@golsonmedia.com</a><br></span></div>
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